In Sochi, experts from 35 countries discussed the impact of sports events on tourism development

On February 21 and 22, the Olympic University hosted the conference “Sports Events: Generation of Social Effects”. It was attended by experts from 35 countries and 26 regions of Russia. Another 39 regions of the country joined online.

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On February 21 and 22, the Olympic University hosted the conference “Sports Events: Generation of Social Effects”. It was attended by experts from 35 countries and 26 regions of Russia. Another 39 regions of the country joined online.

On the final day of the international forum, a strategic session was held on the integration of sports and tourism. “Sports events attract not only professional athletes, but also amateurs, tourists and spectators. The objects of the Olympic heritage of Sochi are still used for the benefit of the city and the whole region as a whole, said Alimbek Khidzev, Director of the Department of Tourism Development of the Ministry of Economic Development of Russia. In the 10 years since the 2014 Olympic Games, more than 72 million tourists have visited Sochi. In 2024, a record eight million people.

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society Sochi GTRK Sochi
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